BRIGGS & STRATTON SHARES ADVICE FOR EASY, CONSISTENT ENGINE STARTING



MILWAUKEE, WI (June 10, 2016)  Briggs & Stratton Corporation is sharing an easy-to-remember tip to keep your outdoor power equipment and other small engines running smoothly this summer; fill your can, treat your fuel.

Stale fuel is the number one cause of poor engine starting. Gasoline can begin to degrade, or go stale, in as little as 30 days. That means the gas can that may have been used for your mower, boat, ATV or other piece of outdoor power equipment could damage your engine if it was left from last season, and the fuel was not properly treated. Stale gasoline can lead to a clogged carburetor, or gumming and varnishing within an engine’s fuel system components. This can ultimately lead to inconsistent starting, or even engine failure.

“We know that only 7% of people add a fuel treatment product to their gas can every time they fill up at the gas station*,” said Carissa Gingras, director of marketing for Global Support at Briggs & Stratton. “Our aim is to keep engines running smoothly throughout the summer season by making one easy recommendation: fill your can, treat your fuel.”

Treating your fuel when filling your gas can at the gas station is the easiest way to use a fuel treatment product. Treating your fuel can help to ensure consistent engine starting and performance throughout the season and beyond.

“There are many fuel treatment products on the market today, but finding an effective one is crucial to engine health,” Gingras said. Briggs & Stratton recommends a fuel treatment or stabilizer product with the following characteristics:

Stabilizes Fuel
An effective fuel treatment prevents fuel oxidation (degradation) and keeps fuel fresh. Due to the potential for fuel to be stored for long periods of time, seek a fuel treatment that stabilizes fuel for at least two years or longer. Briggs & Stratton’s 5-in-1 Advanced Formula Fuel Treatment & Stabilizer stabilizes fuel for up to three years.

Detergent Ingredient
A fuel treatment with a cleaning detergent can help to clean engine components while the small engine is running, further preventing gumming or varnish build-up within the engine.

Alcohol Free
Over 90 percent of today’s fuel contains up to 10 percent ethanol – a form of alcohol – that can attract moisture and cause corrosion of metal parts. “As the world’s largest manufacturer of gasoline-powered engines for the outdoor power equipment industry, Briggs & Stratton does not recommend adding more alcohol for use in gasoline powered engines,” stated Steve Lavender, vice president of engineering for Briggs & Stratton.

For more information on fuel treatment or Briggs & Stratton’s 5-in-1 Advanced Formula Fuel Treatment & Stabilizer, visit a local Briggs & Stratton dealer or go to www.BriggsandStratton.com.

*Buzz Community Study conducted in 2015 by City Research on behalf of Briggs & Stratton; 159 participants.

Media Contact:
Andrew Ewig
ewig.andrew@basco.com
Office: (414)-259-5341

About Briggs & Stratton Corporation:

Briggs & Stratton Corporation (NYSE: BGG), headquartered in Milwaukee, Wisconsin, is focused on providing power to get work done and make people's lives better. Briggs & Stratton is the world’s largest producer of gasoline engines for outdoor power equipment, and is a leading designer, manufacturer and marketer of power generation, pressure washers, lawn and garden, turf care and job site products through its Briggs & Stratton®, Simplicity®, Snapper®,  Ferris®, Vanguard™, Allmand®, Billy Goat®, Murray®, Branco® and Victa® brands. Briggs & Stratton products are designed, manufactured, marketed and serviced in over 100 countries on six continents. For additional information, please visit www.basco.com and www.briggsandstratton.com.